Six Books You Need to Add to Your Reading List

reading-list-six-books-for-spring-tom-martin-coaching

“Tell me about a book you read recently and really liked?” 

I love asking this question!

The setting doesn’t matter, business or social. If the opportunity presents itself, I will ask the question. And when I get an enthusiastic recommendation that triggers my interest, I make a note and add it to my reading list.

In the course of my work with coaching and consulting clients, I’m often asked for book recommendations. Many times, the recommendations are based on specific questions they have asked me. While other times, the recommendations serve as a resource that clients can use as they navigate seasons of growth, transition, or when facing challenges. So, books like Start With Why, Strength Finders 2.0, Good to Great, or The Energy Bus are favorites to recommend. 

I’m not sure what books you may already have on your radar, but these six books merit consideration for your reading list this Spring. 

A Guide to Setting Goals You Can Achieve

5 Key Steps to Setting Goals and Achieving More

Have you thought about what you want to accomplish in 2018, by 2020, or maybe by your next birthday milestone?

Are you clear about what the key objectives are in your personal life, your career, or your business?

set-course-goal-setting-compass

If you want to succeed, you need to set goals. Without goals, our focus wanes and our sense of direction is dulled. 

To accomplish your goals, you need to know how to set them. You can’t simply say, “I want” and expect it to happen. Setting goals is a process that starts begins with careful consideration of what you want to achieve and ends after a lot of hard work to actually do it. In between, there are series well-defined steps that transcend the specifics of each goal. Knowing these steps will allow you to formulate goals that you can accomplish.

How to Stop Indulging Your Limiting Beliefs

The struggle is real. And with the dawn of each new day, our confidence must do battle with the limiting beliefs that echo around in our heads.

Confidence-over-limiting-beliefs-Tom-Martin-Coaching

If you look at the image above you’ll see an assortment of limiting beliefs I’ve heard in the course of my business coaching and life coaching with clients. 

According to Wikipedia, a Belief is the state of mind in which a person thinks something to be the case, with or without there being empirical evidence to prove that something is the case with factual certainty. 

Our beliefs can either be empowering or disempowering. And over time, because our actions or inactions follow our beliefs, they will create our reality. 

So if the battlefield is our minds, what strategy can we use to silence our limiting beliefs, gain confidence, and achieve more in life and in business?

Why You Need To Do a Mid-Year Business Review

It’s halftime, how did you do? The end of June represents halftime for the personal goals and business objectives you set for the year. Much like in a football game, the scoreboard only tells part of the story at the end of the second quarter. So, before you kick-off the second half of the year, the wise thing to do is a mid-year business review.

Photo Small Business Owner Mid-Year Business Review

While the band is on the field at halftime, coaches and players are examining film and adjusting X’s and O’s to come up with a winning second-half game plan. Sadly though, many small business owners and sales professionals emerge from the July 4th holiday break with the same plan that has been in place since January. 

We Know We Should

The cars we drive, the planes we fly in, and the high-tech machines we use all need to be tuned and calibrated to ensure optimal performance. Intuitively we know our lives and our businesses have similar demands, yet we fail to schedule the time for this review. It is encouraging to see more and more of my small business owner clients incorporating a mid-year business review into their management philosophy.

Common Reasons Why We Don’t

And while more of my clients are open to this, there are two common scenarios where people resist doing a mid-year business review. 

How To Avoid The January Funk

How are you doing? Is the January Funk messing with your mind and playing with your attitude? Well the good news is you survived Blue Monday, the unofficial “gloomiest day” of the year.

how-to-avoid-january-funk-tom-martin-coaching

The first Blue Monday was declared on January 24 in 2005 as part of a press release from a travel company. The date was a result of research used to discern travel trends and holiday bookings. And while science has debunked the gloomiest day of the year theory, there is no denying seasonal factors like post-holiday depression, increase debt, and inclement weather can be a catalyst for the January Funk.

But the good news is there are three things you can start doing today to beat the January Funk.

Focus On What Is Important Right Now

When asked, “what’s the single most important factor you attribute to your success in life, Bill Gates and Warren Buffett both answered, “my focus.”

focus-whats-important-now-tommartincoaching

I totally agree, and as an executive coach, some of the greatest personal and professional breakthroughs I’ve seen are when a client invests time and energy aligning their focus around the question, “what’s important now?” 

Keep Moving Forward

Make 2016 Your Best Year Yet!

Know this, the journey to your best year yet will be tough. Navigating new terrain is challenging and sometimes it is difficult to sustain momentum. Don’t lose heart, embrace the adventure! Focus on your vision, modify your action plan if necessary or the time-table, but keep moving forward toward your goal of making 2016 Your Best Year Yet!

Keep-Moving-Forward-Leveraging-Life-Now

“If you can’t fly then run, if you can’t run then walk, if you can’t walk then crawl, but whatever you do you have to keep moving forward.”  Dr. Martin Luther King

If your momentum has stalled or if your stuck, don’t give up! Give me a call and let’s set up a time for a conversation to make sure you keep moving forward in 2016! You can reach me directly at tom@tommartincoaching.com.

Do You Have A Theme For 2016

For the last several years I have declared a theme to start the New Year. This one word focus serves as a powerful guide to influence my mindset over the next 365 days. This year my theme for 2016 is Posture.

OneWord-TomMartinATL-Posture

Full Definition of Posture:

  1. the position or bearing of the body whether characteristic or assumed for a special purpose, the pose of a model or artistic figure
  2. state or condition at a given time especially with respect to capability in particular circumstances <maintain a competitive posture in the market>
  3. a conscious mental or outward behavioral attitude

The first component of the definition, and most recognized, deals with the positioning of ones body. My selection of posture for a theme describes a positioning for me as well, only it is my mind. In order to achieve the goals I have for 2016, I know my mind has to be in the right place.   

You Can Master the Art of Self Promotion


The fourth quarter is often a time of excitement, angst and transition in our work lives. Year-end sales goals and projects, performance reviews, promotions and career transitions dominate our thinking.

Master-The-Art-Of-Self-Promotion-Leveraging-Life-Now

  • The theme I hear across all of these scenarios is, “How do I tell my story?”
  • How do I tell my story so that my business development efforts succeed?
  • How do I tell my story so that my performance is recognized and valued in the organization?
  • How do I tell my story so that I can transition to a new role in my company or with a new organization?

Effective storytelling is a theme that unites the people who advance in their chosen careers

4 Things You Must Do If You Want Personal Growth

personal-growth-leveraging-life-now

Photo credit iStockphotos © 36clicks

While change can be immediate, growth is gradual. Experience has taught me this principle must be understood to build momentum and it must be embraced for personal growth to take place.

Far too often in my life, and maybe yours, this principle was overlooked. You start with a plan, put your head down and focus on taking steps in the direction of your goal. Early success creates momentum, but as the path becomes familiar and progress slows, there is a tendency to question the pace.

The world we live in makes it tough for us to have long periods of sustained growth. Culture conditions us to expect quick fixes and overnight success. “Why expend the energy and effort when pills are available and cosmetic options exist to deliver results now!”